ESG

At BeFra, sustainability is embedded in how we operate, make decisions, and create long-term value. Our strategy is guided by the environmental, social, and governance matters most relevant to our business and stakeholders.

Planet

We are advancing decarbonization and eco-efficiency across our operations, with a focus on emissions, energy, water, waste, and responsible resource use. Stronger measurements and traceability support our efforts to continuously improve our environmental performance.

People

Our direct-selling model creates flexible income and entrepreneurship opportunities, particularly for women. We also invest in safe and inclusive workplaces, talent development, employee wellbeing, and initiatives that strengthen the communities where we operate.

Profit

We pursue sustainable, profitable growth founded on ethics, transparency, and accountability. Strong governance, responsible business practices, and effective risk management guide our decisions and support long-term value creation.

Campus Betterware

  • More than 4,000 trees
  • Rainwater collection
  • Wastewater treatment plant
  • More than 800 employees
  • Daycare

BeFra Foundation

Fundación BeFra creates opportunities and transforms lives by expanding access to education, health, and housing for BeFra employees, members of its independent sales network, their families, and the broader community. Through scholarships, strategic partnerships, and community initiatives, it works to improve quality of life and support personal and professional development. 

Learn more: Fundación Befra

Policies & Reports